Fossil, founded in 1984 in Richardson, Texas, built its reputation on vintage-inspired American design and accessible pricing. What started as a fashion watch brand has grown into a company that also houses serious horological names like Zodiac and Skagen under the Fossil Group umbrella. Fossil watches are known for their retro-Americana styling, reliable quartz and automatic movements, and distinctive collectible tin packaging. Its current lineup includes the Fossil Heritage, Fossil Blue, Grant, Neutra, Machine, and Townsman collections.